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Ecommerce Director, EMEA

fanaticscollectibles LondonEst. Est. GBP 85,000–130,000 / yearLead

Estimated range based on role, country and industry — not published by the company.

About Us Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally. About the Team Fanatics Collectibles is a new company operating at the intersection of collectibles, culture, and technology. Backed by world-class investors, operators, and sports & entertainment partners, we are building the global leader in next-generation collectibles. As part of the broader Fanatics ecosystem, we leverage a digital sports platform that spans over 900 sports properties and engages more than 81 million fans. Together, we are reimagining every part of the collectibles experience for fans, partners, and creators. Role Summary Fanatics Collectibles is seeking a Director, EMEA Ecommerce for Fanatics Collectibles will be responsible for delivering sales through commercially driven strategies, online marketing, merchandising, user experience, and site operations for Topps.com and developing our 3 rd party Marketplaces. This role demands a true cross-functional leader to oversee a team that delivers against strategic goals and work hand-in-hand with our digital, product, tech and marketing teams, ensuring the achievement of key performance metrics and operational excellence. The ideal candidate will have a robust understanding of digital retail and be familiar with navigating and optimizing listings on major Ecommerce platforms. This role reports directly to the Sr. Director of Global Ecommerce and will work closely with the rest of the Fanatics Collectibles executive leadership team. Key Responsibilities Topps.com: Develop and implement a comprehensive topps.com strategy to achieve revenue and profitability targets across EMEA markets Determine appropriate product launch strategy (e.g. traditional, pre order, auction) for each release that will drive sales velocity, profitability and maintains brand integrity Lead merchandising strategies to ensure a compelling product assortment, timely updates, and effective promotions that align with collector trends and market demand Monitor and analyze key performance indicators (KPIs) and operating metrics. Implement improvements based on data-driven insights Build deep understanding of the dynamics of the various product lines sold on Topps.com (Hobby, Topps NOW, Mass Market) Own regional forecasting Topps.com releases based on historic product performance and emerging customer behaviour trends. Lead the end-to-end execution of product launches, from pre-launch planning and marketing activation through to launch and post-purchase. Define success criteria for launches and own weekly, monthly and quarterly reporting across site performance, sales and key commercial KPIs. Continuously optimise the Topps.com collector experience, identifying opportunities to grow GMV and margin. Develop and execute structured tests across new activations, propositi

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