Senior Manager, Integrated Marketing Campaigns

About Nebius : Nebius is leading a new era in cloud infrastructure for the global AI economy. We are building a full-stack AI cloud platform that supports developers and enterprises from data and model training through to production deployment, without the cost and complexity of building large in-house AI/ML infrastructure. Built by engineers, for engineers. From large-scale GPU orchestration to inference optimization, we own the hard problems across compute, storage, networking and applied AI. Listed on Nasdaq (NBIS) and headquartered in Amsterdam, we have a global footprint with R&D hubs across Europe, the UK, North America and Israel. Our team of 1,500+ includes hundreds of engineers with deep expertise across hardware, software and AI R&D. The Opportunity Nebius is looking for an experienced integrated campaign marketer to turn audience insight into campaigns that grow brand awareness, reach the right customers, and generate qualified demand. You will own the strategy and execution of city-specific campaigns, campaigns around our biggest events, and evergreen campaigns connecting a defined persona with a relevant solution. This is a senior, hands-on individual contributor role. You will research audiences, build campaign plans, write briefs, guide execution, and measure results. You will lead cross-functional teams and agencies without direct line authority, with the opportunity to grow into a team lead as the function evolves. What you will own Own local and evergreen city-specific campaigns . Research priority markets, target personas, buying behaviours, local communities, trusted influencers, and trade publications. Translate those insights into integrated plans that combine the digital and physical channels most relevant to each audience. Build campaigns around major events . Own the integrated campaign plan before, during, and after tier 1 and selected tier 2 events. Partner with Events to extend Nebius awareness and customer reach through digital media, physical activations, influencers, third-party publications, content syndication, and coordinated follow-up. Develop evergreen and solution campaigns . Build sustained programs around a specific persona, business need, and Nebius solution. Create launch activations and ongoing campaigns for priorities such as new hardware, industry use cases, inference, and agentic AI, tailoring messages, offers, and channels to the intended outcome. Turn strategy into execution . Define campaign objectives, customer journeys, channel roles, asset requirements, budgets, timelines, and responsibilities. Write clear briefs, manage dependencies, and work directly with channel owners and agencies to launch coherent campaigns and resolve execution gaps. Lead across teams . Align Product Marketing, Brand / Creative, Content, Digital, Events, Partner Marketing, Sales, and Marketing Operations around one campaign plan. Secure commitments, clarify decisions, and connect campaign engagement to relevant sales or nurture follow-up. Activate partners . Identify where partners add audience access, credibility, or distribution. Develop co-branded content and joint activations with clear shared objectives, responsibilities, follow-up plans, and measures of success. Own agency and vendor performance . Select and brief partners, define scope, deliverables, budgets, and quality standards, and hold them accountable for execution and results. Provide actionable feedback and manage spend and trade-offs throughout the campaign. Define measurement and attribution . Agree baselines, KPIs, tracking, and reporting with Marketing Operations and analytics before launch. Assess awareness, target-audience engagement, qualified demand, pipeline contribution, and efficiency against campaign goals. Use controlled tests or geographic comparisons where feasible and distinguish attributed results from incremental impact. Build repeatable, AI-powered campaign systems. Turn persona rese