Senior Product Marketing Manager

Solaris is Europe’s leading embedded finance platform, pioneering Banking-as-a-Service to bridge the gap between financial technology and licensed banking. Founded in 2016 and headquartered in Berlin, Solaris enables fintechs, digital ecosystems, and multinationals to embed accounts, cards, lending, and payments directly into their own products, creating seamless financial experiences for their users. As a fully licensed German bank, Solaris combines the highest standards of IT security and regulatory resilience with a modular, highly scalable infrastructure. Today, Solaris is driving the next evolution of financial services by transitioning into an AI-native banking platform, ensuring European businesses can deploy secure, adaptable financial products at scale. Why join Solaris? 🚀 We are fundamentally redesigning banking processes around AI orchestration, standardized modular building blocks, and embedded regulatory compliance. 🎯 We combine tech and banking in dedicated hubs - driving the technology infrastructure out of Berlin and banking operations out of Frankfurt. 💡 Through our internal mobility, growth opportunities, and the Solaris Academy, we offer continuous learning tracks, AI ambassador mentorship, and upskilling to keep your skills ahead of the curve. ⚖️ We foster a workplace rooted in integrity, proactive risk management, and equality actively driving initiatives like DEI initiatives. Your Role Strategic analysis and management of the credit card portfolio to identify growth, revenue, and optimization potential, as well as deriving targeted activation and sales measures. Conceptualization, implementation, monitoring and optimization of sales/marketing campaigns to increase card activation and usage, leverage up-selling and cross-selling potential, and maximize customer lifetime value. Define core value propositions, product positioning, and messaging frameworks. Partner with CRM Managers and Communications to ensure cohesive, high-impact storytelling across all channels. Leverage competitive research, customer segmentation, and product data to identify growth opportunities and adoption drivers. Partner with Marketing and Product to define roadmaps using customer insights. Collaborate closely with Risk, Control, and Compliance teams to navigate complex regulatory standards, delivering product and service launches that are both fully compliant and frictionless We'd love to see Depending on your level of experience, your responsibilities and scope of role will range. We don’t care much about fancy titles, but rather about real personal and professional development, as laid out in our learning framework. Let’s figure together out how you can contribute to our team. Bachelor's degree in Business, Economics, Finance, or a related field. 4+ years of experience in product/portfolio management, project management or strategic management in the field of retail banking or fintech. Experience in the management of credit card portfolios is a strong plus. Proven track record in product marketing, GTM execution, and growth metrics optimization. Experience with data analytics, marketing automation and tracking tools. Strong background in data analytics, user segmentation, and funnel optimization. Exceptional communication, and cross-functional collaboration skills. Excellent German language skills; English is a strong plus. Strong project/program management skills. Attention to detail and strong communication, presentation, and stakeholder management skills. Data-driven mindset. Creative problem-solving skills. Hands-on mentality. Strong sense of team work. A structured, result-oriented and independent way of working. Comfortable working with AI tools, thinking critically about AI outputs, and contributing to a culture of responsible AI use. We expect you to demonstrate comfort with AI-assisted workflows and a willingness to continuously develop their